“LEAP's shared cost approach enables our company to achieve a level of end-to-end marketing sophistication that is technologically unachievable for independent media enterprises such as ours.”
Rich Forsgren, Director/Audience Strategy & Technology, Erie Times-News
" Partnering with LEAP allows us to streamline our data and market more strategically to people who have a high probability of becoming subscribers. Likewise, LEAP helps us with our retention efforts by communicating with subscribers regularly and at specific times in the customer’s lifecycle."
Carol Horton, Vice President, Marketing, The Buffalo News
"Leap Media Solutions merges all our data to provide a 360 degree profile of each person in our market - subscribers and non-subscribers. They then use this data to manage and optimize our retention and new start marketing efforts, while also helping to reduce stops through increased reader engagement."
Matt Miller, Vice President, Chief Revenue Officer, The Observer-Reporter (Washington, PA)